Alison "Ali" Pember, BACP

Alison "Ali" Pember is a dual-trained therapist and coach with 13 years of professional experience and membership of the BACP - the British Association for Counselling and Psychotherapy. She creates a caring, non-judgemental space where people can bring what is troubling them and be heard without pressure.

Ali helps clients explore both why they feel the way they do and how to make practical changes that support wellbeing and movement through difficult moments. Her practice blends talk-based exploration with mind-body techniques to help people better regulate emotions and shift persistent patterns.

She draws on approaches such as EFT tapping, mindfulness practices, somatic awareness, and breathwork to support emotional regulation, process difficult memories, and loosen limiting beliefs that can hold people back. Over the years she has worked with relationship difficulties, life transitions, trauma, depression, anxiety, and a wide range of other concerns.

Ali aims to help people find greater clarity, confidence, calm, and contentment, and she approaches each conversation with warmth, curiosity, and practical focus on meaningful change.

How Alison's approaches translate to online therapy

Client-Centered Therapy focuses on building a supportive, non-judgemental relationship where the client leads the pace and focus of sessions. It helps people explore their feelings, clarify values, and develop self-directed solutions to life challenges.

Mindfulness Therapy teaches simple, practical ways to notice thoughts and bodily sensations without getting overwhelmed by them. It can be helpful for anxiety, stress, depression, and for improving emotional regulation and focus.

Somatic Therapy pays attention to the connections between body sensations and emotions, using gentle awareness and movement to release tension and process experiences that are stored physically. It is often useful for trauma, chronic stress, and patterns that feel stuck in the body.

Finding the right approach is part of the therapeutic process and Alison will work collaboratively with each person to identify what fits best based on their needs, goals, and preferences. She adapts techniques over time so therapy remains responsive and practical.

Online sessions offer flexible ways to engage - video calls, phone appointments, live chat, or text-based messaging - making it easier to fit therapy into busy lives, manage caregiving or work commitments, and access support from home. These options support continuity of care and allow clients to choose the format that feels most comfortable and effective for them.