Asma Amjad, NCPS

Asma Amjad is a compassionate, conscientious counsellor based in the United Kingdom with 15 years of experience supporting people through stress, anxiety, depression and relationship difficulties. She works with a wide range of clients from diverse ethnic backgrounds and age groups, helping them regain confidence, address past trauma and rebuild everyday wellbeing.

She practices using an integrative stance, tailoring therapeutic methods to fit each person rather than applying a single standard approach. Her work commonly draws on Cognitive Behavioral Therapy and related techniques to help clients reframe unhelpful thinking and develop practical coping skills. Asma is also an accredited counsellor with The National Counselling Society and holds the credential NCPS, which reflects recognised professional standards in counselling.

Clients may seek short-term or longer-term support with issues such as grief, addiction, intimacy concerns, parenting challenges, bipolar mood management, or compassion fatigue. She provides a non-judgemental, supportive environment where clients can explore difficulties, set goals, and work collaboratively to reduce the everyday impact of those problems. Asma offers therapy in English and Urdu and accepts international clients.

Therapeutic approaches and online support

Acceptance and Commitment Therapy (ACT) helps people clarify their values and take meaningful action even when difficult thoughts or feelings are present. It is useful for clients struggling with anxiety, avoidance, and ongoing stress who want to build a more values-driven life.

Client-Centered Therapy focuses on empathy, active listening and creating a trusting therapeutic relationship. This approach supports self-exploration and helps clients feel heard and accepted while they work through relationship, self-esteem, and grief-related issues.

Cognitive Behavioral Therapy (CBT) offers practical tools to identify and change unhelpful thinking and behavioural patterns. It can be effective for managing symptoms of depression, anxiety, sleep difficulties, and many everyday challenges by teaching skills that can be applied between sessions.

Finding the right approach is part of the therapeutic process - Asma will collaborate with each client to determine which methods best match their needs, goals, and personal preferences so therapy feels purposeful and tailored.

Online therapy options such as video calls, phone sessions, live chat, and text-based messaging provide flexibility for clients balancing work, family, or geographic distance. These modalities make it easier to attend sessions consistently and to use different formats for discussion, short check-ins, or ongoing reflection depending on what fits the client best.